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Unlike with comic books, the toy market for collectibles
still runs strong, but for different reasons. With the comics
market, a flooding of materials into the market has really
caused a gradual decline of return. When it comes to the toy
market, though, an influx of new toys has changed how collectibility
is viewed.
In the 1990's, Todd McFarland, comic book artist and writer,
wanted quality action figures based on his comic, Spawn. To
do so, he created his own toy line. The figures were a large
size, well detailed and came with a number of extra items.
But, the most important thing was that they were hard to find,
which instantly made them collectible. Early on, the Malebolgia
figure was extremely hard to find and went for anywhere from
$50 to $100.
Because McFarland literally raised the bar of quality and
style for figures, there became a definitive line between
good and bad toys. Which were collectible and which would
become bargain toys. A number of upstart companies began to
make quality figures. But it wasn't just the quality, it was
the quantity. Low production runs and variants made what was
coming out worth more. Finding the figures you wanted was
sometimes an adventure.
Once toys became collectible again, another force came into
play: Imports. Cases of Japanese Toys flooded import shops,
comic shops and video game stores. These came with a hefty
price and the promise of rarity. The return for the import
market still remains to be seen, though. Most of us who've
invested in that market hope that it'll be worth the time
and trouble.
Of course, this isn't to say that toys today are anywhere
close to the toys of twenty years ago. If you were lucky enough
to store away the original line of Star Wars figures (still
in package), then you really don't need to worry about a retirement
nest-egg.
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- Vane
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